The Runner Who Brought the Pink Panda, foodpanda, Back to Life
The food delivery platform foodpanda was launched in Taiwan nine years ago but has performed poorly in its first five years due to intense competition from Uber Eats, Honestbee, and Deliveroo. Faced with such deficits, the head office in Germany considered giving up the Taiwanese Market, but foodpanda's market penetration in Taiwan now ranks first in the Asia Pacific. The rebirth of the pink panda started with a marathon runner.
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