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How Corporate Sponsorship Is Growing Taiwan’s Sports Industry

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By TaiwanPlus

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Professional sports in Taiwan have historically not been as big or as profitable as those in the U.S. or Europe, but that is changing since corporate sponsorship has begun bolstering Taiwan’s sports industry over the last few years. In this episode, we discuss Taiwan’s growing professional sports leagues and the future of sports in Taiwan and around the world. Guests: Allonsy International Founder Simone Kang, and University of Technology Sydney Professor Tim Harcourt